The task and objectives of APP were all in the direction of us holding and actually exhibiting our own graduate showcase that was to be pulled off to the end of our semester.
Having to be split in to groups and also to given tasks it was quite a challenge and also a positive side because we were only 5 people in this group it could be easily managed but at the same time be hard to and easily broken it tasks and objectives are not met which will lead to causing a breakdown and disadvantage to everyone else on the team. With me leading the Art Direction and being the secretary of the group I had the objectives of:
- Making sure my peers attend meetings on time and have work ready for presentation.
- Sure designs are on top notch and make sure that it matches the criteria of what they were told to design and show case.
- Be in charge of also designing certain artworks and help out the creative team of it all.
Those are some of the tasks that had but attained some difficulties due to the language barrier and sometimes the low esteem that they students had in the beginning because of not knowing how to present their final Graphic Design work but as time went on and the had more knowledge of what to do, it was getting more easier to manage the team and also make sure that their works are on point.
Logo design and creation was done by brainstorming of names that we could use for our graduation and then we had to break it down to the meanings and then see whether it was the right one for our exhibition. Some of the names we had in the choice of exhibition names were
- Prismatic 5
- Contrast 5
- G5
- 5D
We had the choice to first look at use prismatic 5 in the beginning with the description that it had and then when we had to referenced and when we passed it on to our lecturers to find something that would be more striking and get people's attention at the exhibition. So as the secretary and designer, I urged everyone to find names that would suit and then pick out from the second list and from there is where we would have the final name and then creation of the logo was to be done.
That 2nd discussion had exhibition names like :
- Streak 5
- Merged
- Prismatic
After finally picking the name which was STREAK 5! We then we had to come up with logo designs that we were going to use and then also also have almost similar meaning with the understanding of the word.
First samples of the logo design.
Final design of the logo.
I then had to take charge of the main designs and all. So I designed the logo by using paint streaks online and then getting vector images and using them in the illustrator which I imaged traced and modelled the way I wanted to do it by moving some of the grouped elements here and there to come out with the final logo design which is shown below.
Exhibition Plan.
We had a plan that we had to follow that would lead to the final date of the exhibition. We had deadlines that we had to meet and also to get tasks done. The plan is shown below and how we as the STREAK 5 did it all in the remaining weeks that we had
So with that exhibition plan, we all had the tasks we were supposed to be done by each of us and that we had the deadlines to meet by the end of the week which was by Friday and then we would have meetings to discuss and update each other with what work we did and how we could move on.
Printing of the final works was also one main objective. I had to make sure that all the students had their works completed and everything was to be of high quality CMYK 300dpi and to be ready for print. So once that was checked off, we then had to do the actual printing. Using the right material of paper, size were all some of the guidelines we had to follow. The printing of Name cards and CVs were also important to show what we would use at the final exhibition. So after the samples that I had discussed in my earlier posts to show the types of CVs that caught my attention the type of CV I chose was more of a typography CV that expressed my work and information in all text but in a descriptive way and design.
The name card was to be simple and not waste time on the design but atleast have a clean sleek design that can be easily readable and give the positive feedback to be grabbed and have a layout of certain information needed to be displayed.
Final print of my GD was also to be printed and just like the other peers, we all had to have our works printed and to be stuck on foam board to have a clean and nice presentation as we move on to our exhibition. We had to look at the panels that were used in previous exhibitions to know the size and know how many artworks can fit on each panel and then from there stick our designs without any difficulty. With that in mind, my final GD project had :
1 x A1 paper size
1 x A3 paper size
6 x A4 paper size
The Mobile App used at the concert for video upload.
Official concert poster used for promotional purpose to audience.
Artist website home interface.
Artist 'Music video' interface.
Artist 'Music' interface.
Artist/Audience 'online stream' interface.
Artist 'Shows' interface.
Concept diagram to show how everything works.
Thereafter it was now time to get the set up of the exhibition on going. We had to have a layout of how we were going to have the layout of the panels arranged and how different it was going to be from the previous exhibitions. We had 5 panels in total that were arranged like the sample below. And it turned it out to be quite unique and was easily accessible and could give the people chance to see our works than just passing and not paying attention to it.
The actual experience of the exhibition was really good to a point where we were able to interact with loads of people and give them a chance to know how about our works. The more we explained more about our works made us have an idea of what we are actually doing and how we are to communicate in a short paraphrased line of words to explain our whole project. The meeting of big company people who actually were interested in my project was really good because they were able to pitch in ideas of how my project can be advanced and can be actually implemented and made to work. It was really a good experience that I had to encounter and was a different vibe from normally presenting our works to our lecturers but this time to random people who we have never met before and for them to appreciate our hard work through our creative and innovative ideas was really overwhelming.
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