Packaging Product Part 2

With correspondence with the last packaging task, this one was to show how we could improve the packaging of the latter and make it more consumable, earth friendly etc.

For that i chose the Fabuloso packaging which originally was looking like this :

Some of the problems that i saw on this product were listed before but to remind you these are :

• The name itself throws it off by giving this 'fabulous' feel to it.
• The packaging and how the bottle of choice is used, plastic to be precise.
• Different colors for different flavors and those same flavors having the smell of their corresponding color.

To enhance the packaging of this and knowing what this brand was, this product was is a house cleaning substance which should give a 'cleaning' and more strong feel to this. And hence for that, i sketched out one of the new packages i would use for such a design.

I also referred to the internet with some images of detergent packages and you could see, the are alike in a way.

This choice of look was going to give it a more mature look and not distinguish the 'drink' reaction it gave. Some of the changes that could be made were :

• Make the bottle a specific color, grey,white or black and to distinguish the different flavors, the bottle top/bottle could be different color.
  

         

The above are some of the designs could have for the brand name, just an idea. And not only that, but the packaging would be made of material that is recyclable which would be more economical.